Salesforce Dreamforce in San Fransisco
After two long years of a Covid break, a team from Sirocco could finally join Dreamforce again in 2022 in San Francisco! Around 40,000 attendees were in place and made the streets of San Francisco buzz with Salesforce vibes. Attending Dreamforce is always quite an intensive week. Sirocco met with customers, and partners and tried learning as much as we could during the days that we were there.
Key Highlights and Hot Topics:
- Salesforce Genie: One of the most talked-about announcements was Salesforce Genie, a real-time customer data platform. It’s designed to provide highly personalized customer experiences by integrating and analyzing data from various sources in real time.
- Sustainability: Sustainability was a major focus throughout the event. Salesforce emphasized its commitment to creating a sustainable future, with sessions dedicated to discussing how businesses can reduce their carbon footprint and leverage technology for environmental good.
- Slack Innovations: Another highlight was the introduction of new features in Slack, including the Slack Canvas and modular Slack, aimed at enhancing collaboration and productivity within teams.
- Net Zero Marketplace: Salesforce introduced the Net Zero Marketplace, a platform to help businesses achieve their sustainability goals by connecting them with trusted carbon credit providers.
- Customer Success Stories: The event featured numerous customer success stories, showcasing how companies like Ford and L’Oreal are leveraging Salesforce technologies to innovate and improve customer experiences.
Notable Speakers:
- Marc Benioff and Bret Taylor: The Co-CEOs of Salesforce kicked off the event with the main keynote, sharing their vision for the future of Salesforce.
- Jane Goodall: The renowned primatologist and U.N. Messenger of Peace spoke about conservation and sustainability.
- Matthew McConaughey: The Academy Award-winning actor shared insights on leadership and personal growth.
- Bono: The U2 lead singer and activist discussed his work in art, activism, and his memoir “Surrender”.
- Al Gore: The former Vice President and environmentalist spoke about the urgent need for climate action.
Attending Dreamforce is a spectacle of the Salesforce universe – all the clouds had plenty of dedicated sessions – but also other aspects of the ever-changing world around us with the focus being mostly on sustainability. Even though the number of sessions we attended was almost overwhelming and sometimes overlapping, they covered not only every aspect of the Salesforce universe – all the clouds had plenty of dedicated sessions – but also other aspects of the ever-changing world around us with the focus being mostly on sustainability. In order not to miss anything, Sirocco had a plan: we divided the different topics between the team and attended as much as we could. Pictures and notes were taken, and we have written a summary of the team’s week in San Francisco that will be shared shortly.
