What to expect from Dreamforce 2024?

salesorce plus

First things first, if you want to see the Dreamforce keynote live but won’t be able to make the trip to San Francisco, you can watch it on Salesforce+ (good) or in real time with us in our Stockholm offices (better!). We are hosting Sweden’s only official #DF24 Watch Party. Sign up here. We’ll discuss some of the latest Salesforce innovations over some snacks and drinks before tuning into Marc Benioff’s Dreamforce opening remarks. As a leading Salesforce Partner, our extensive experience working with Salesforce, but also participating in Dreamforce each year has given us valuable insights into one of the biggest tech events each year. Here’s what we think you can expect from #DF24.

A glimpse into the future of AI-driven business

Salesforce Dreamforce is back, and this year’s event promises to be a groundbreaking exploration of artificial intelligence and its transformative impact on business. With a lineup of exciting announcements, insightful discussions, and inspiring speakers, Dreamforce 2024 is set to redefine the future of work.

Unsurprisingly, AI takes centre stage again with several key announcements. Salesforce is introducing Agentforce, a revolutionary AI-powered solution designed to enhance customer success. By leveraging AI-driven agents, Agentforce aims to improve customer interactions, boost efficiency, and drive overall satisfaction. Additionally, the introduction of Einstein SDR and Einstein Sales Coach underscores Salesforce’s commitment to AI-powered sales. These autonomous AI sales agents are designed to scale sales teams, automate repetitive tasks, and provide valuable insights to enhance sales performance. Expect exciting updates to Salesforce’s core products, including Marketing Cloud and Commerce Cloud, with new features and integrations that will empower businesses to deliver personalised customer experiences and drive growth.

Dreamforce 2024 will also see several key topics shaping the future of AI. As AI continues to advance, ethical considerations become increasingly important. The event will feature discussions on responsible AI implementation, bias mitigation, and ensuring AI aligns with human values. Attendees – both in person and via live stream – will discover how companies are harnessing the power of Salesforce AI to foster stronger customer relationships, improve retention, and drive business growth through best practices, case studies, and innovative approaches to customer success. Moreover, the potential of AI to contribute significantly to sustainability efforts will be explored, highlighting how AI can optimise resource consumption, reduce environmental impact, and create a more sustainable future.

As always, the event boasts an impressive lineup of notable speakers. For example, renowned ethologist and environmental activist Dr. Jane Goodall will share her insights on the importance of conservation and the role of technology in protecting our planet. Emmy-nominated actor and social justice advocate Kerry Washington will discuss leadership, diversity, and the power of individual action to create positive change. Vipul Ved Prakash, Founder and CEO of Together AI, will provide valuable insights into the latest advancements in AI technology and its potential applications across various industries. And much more! See all speakers here.

Dreamforce wouldn’t be complete without its signature entertainment event, Dreamfest. This year, attendees can look forward to thrilling performances by P!NK and Imagine Dragons. This unforgettable concert will not only provide entertainment but also support UCSF Benioff Children’s Hospitals, making a positive impact on the lives of young people. Previous Dreamfest all-star lineups include the Foo Fighters, U2, Lenny Kravitz, The Killers, and Alicia Keys, among countless other star performers.

Dreamforce 2024 is shaping up to be an extraordinary event that will inspire, inform, and connect the global Salesforce community. If you’re in Stockholm next Tuesday, sign up for our watch party:

So where do you start?

As your long-term partner for sustainable success, Sirocco is here to help you achieve your business goals. Contact us today to discuss your specific needs and book a free consultation or workshop to get started!